We select the ideal distribution channel and develop strategies to implement it
We are experts optimizing our clients’ distribution channels. We carefully analyze the characteristics of the products, the company and the market in order to define and optimize the most appropriate channels in order to find new niches and boost sales.
We carry out a detailed market study obtaining key information on the purchase intention of consumers in the different distribution channels in which you can position your product or service.
We analyze the characteristics of the consumers and determine where your product / service can have a successful participation.
We define the length of the chosen distribution channel, that is, we define the number of intermediaries along the channel to the end user.
Also, we define its amplitude, that is, the scope of the channel within the distribution chain (exclusive, intensive selective).